Chemical Brothers in Google Earth video project

7th Aug 08

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Long-term Miloco clients The Chemical Brothers have launched their latest creative project, an idea to get fans involved in creating the video for their latest single, 'Midnight Madness', using Google Earth.

The competition asks entrants to create a video or photo-sequence on a theme of "celebrating the insanity that goes on at the stroke of midnight". Fans upload their works to Google Earth through The Chemical Brothers' website, and then tag the video to where it was created, subsequently creating a globe of entrants!

The best videos entered will be edited by video producers Nexus, and will together form a new concept video for the single, released on digital download on August 18. The Chems' forthcoming 'Best Of' album, Brotherhood is released on September 1st.

www.myspace.com/thechemicalbrothers